Hellmann's is the GOAT of mayonnaise, and a GOAT has to behave like one. We've developed a small, game-changing feature to ensure every squeeze is eerily silent. No more of that awkward, unrefined sound... you know, “that sound”.







Copywriter: Renzo Choque Hokama.
Art Director: Jacqueline Carcamo Rosales
Art Director: Chinami Kajihara
Strategist: Diego Choque Hokama.